It’s been
announced that
Green Plug has closed a series B Investment deal led by Herald Investments and Peninsula Venture partners, and that the proceeds of the investment
will enable Green Plug (
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Consumer electronics vendors can now turn on Greentalk digital power protocol and Greenwire multi- function physical layer technologies.
The Greentalk protocol and Greenwire interface developed by Green Plug are aimed at reducing the number of incompatible adapters that are discarded by users every single day, as well as actually cutting down the amount of power employed by these adapters while not in use.
Frank Paniagua, Jr., Green Plug’s CEO, said “Our smart power protocol is exactly what CE products need to be completely efficient while addressing the e-waste crisis.” He also added that Green Plug has the solution to eliminate the e-waste that is constantly being generated.
A recently announced agreement with Imagination Technologies (
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Imagination Technologies, which is a leading provider of System-on-Chip intellectual property has entered into a partnership with Green Plug. Imagination will offer a soft IP core, thereby allowing semiconductor and OEM companies to easily implement Green Plug client functionality.
PURE which is leading in digital radio and a division of Imagination Technologies is all set to introduce a smart power adapter accessory, thus enabling Green Plug functionality.
The concept of a single universal power adapter to replace the many adapters associated with different electronic devices is a first step which will enable electronic products to communicate over the power connector.
Green Plug’s partnership with Imagination Technologies will make the transition easier for consumers and vendors, as it removes the impediment of ‘perceived added costs’.
It is claimed that the new technology will enable devices to communicate with Green Plug enabled power supplies directly over the power cable or through wireless transmission. A great advantage will be that no extra components would be required.
The scenario is especially rosy for the consumers who now have the option of either using the vendor-provided power adapter or purchasing an accessory that will work with all Green Plug enabled products. Many products, each with unique power requirements can be simultaneously powered with a suitably configured power accessory.
It is said that Green Plug is the first green technology company to apply two-way digital communication. It converts power from a universal power source and adapts itself to be compatible with a device’s specific power requirements.
Greentalk power protocol enables devices to collaborate with power supplies, dynamically monitoring and controlling them, thereby minimizing power consumption under different operating conditions.
DC power hubs which are enabled with Green Plug’s Green Power Processor (
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Green Plug’s innovative Green Power components are expected to help manufacturers standardize one universal power connector, and also eliminate environmental waste.
Green Plug’s embeddable power supply technology is an environmentally friendly concept which makes products more affordable and also provides universal and safe connections. Maximization of resources, minimization of solid waste and elimination of wasted energy is its maxim.
The problem of discarded adapters has to be tackled if the environment is not to suffer. The
Greentalk protocol and the Greenwire interface from Green Plug are environmentally friendly solutions that will take care of the problem.
Edited by
Michael Dinan
