Samsung Electronics Collaborates with Microsoft for Efficient Usage in Computers

Samsung Electronics has announced that it will collaborate with Microsoft on efficient energy usage in computers.

 

The company also said that it’ll be migrating all of its corporate PCs worldwide to the new operating system beginning in 2010. Samsung (News - Alert) is a strong supporter of Windows 7.

 

Both the companies are aiming to encourage PC users to purchase environmentally-friendly PC systems. When Microsoft’s (News - Alert) flagship Windows 7 operating system and Samsung’s 40 nanometer class DDR3 DRAM are used together, Samsung expects substantial energy savings.

 

“Windows 7 was designed as a more environmentally-sound and energy-efficient OS, particularly evident in its managing of memory and when shifting into lower power mode,” said Kim James Woo, country manager at Microsoft Korea, adding that “users will enjoy the benefits when Windows 7 and DDR3 are combined.”

 

In September, Samsung initiated its own global marketing campaign centered around “less energy, more speed,” initially focused on its energy-efficient, 40nm-class, 2Gb DDR3 DRAM.

 

Microsoft has also announced significant reductions in power consumption with the new power management function in its recently released Windows 7 operating system.

 

“There is no doubt that the combination of Windows 7 and 40nm DDR3 in new PCs will make users very happy,” said Dong-Soo Jun, executive senior vice president of memory marketing at Samsung Electronics.

 

He said that if the users opt for 4GB of memory in a Windows 7-based system, over typical 2GB-based systems used today, they’ll see an increase in performance, while using less power, thanks to the efficiency of Samsung’s 40nm DDR3 DRAM.

 

Samsung Electronics is a provider of semiconductor, telecommunication, digital media and digital convergence technologies. The company consists of two business units: Digital Media & Communications and Device Solutions.

 

Earlier in July, MELODIS partnered with Samsung Electronics to embed its Midomi music search and ID application into the company’s multimedia phones on the Windows Mobile platform.