Green Technology


October 19, 2009

Green Technology -GreeNow Reduces Emissions by More than 138,000 Pounds in Six Weeks


GreeNow has reportedly created a new benchmark for the events industry. The green power company uses biofuel instead of petroleum diesel, and has reduced its carbon emissions by 138,528 lbs. since Sept. 1.
 
This is equivalent to removing twelve cars from the road for one entire year. For the past six weeks, GreeNow generators have burned a total of 8,000 gallons of biofuel, resulting in 39,702 pounds of carbon emissions. Company officials said that the same 8,000 gallons of the standard generator fuel would have resulted in 177,600 pounds of carbon emissions, which is more than four times the amount generated by biofuel.
 
GreeNow is the only company in the United States offering state-of-the-art, responsible production equipment that runs on 100 percent renewable fuel. Events depend on generator power and this can cause serious damage to the environment. But this doesn’t necessarily has to happen because events can be produced using more sustainable methods.
 
GreeNow has successfully powered many large-scale events in an environmentally responsible way.
 
"Our carbon footprint is something we are always conscious of when producing a massive, multi-day, event such as the New York City Wine & Food Festival," said Eve Cohen, senior event producer of the grand tasting at the Food Network New York City Wine and Food Festival, in a statement. “GreeNow provided us with a relatively simple way to substantially reduce the festival's environmental impact."
GreeNow provides generators, solar charged battery packs and recycling, and serves clients with a producer's mindset. The company has been behind the scenes for many large scale events such as Electric Zoo on Randall's Island, the National Parks Celebration in Central Park, and the most recent Food Network New York City Wine and Food Festival.

Anuradha Shukla is a contributing editor for TMCnet. To read more of Anuradha’s article, please visit her columnist page.

Edited by Amy Tierney

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