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July 27, 2011

E-World and Earth911 Join Forces to Prevent e-Waste from Ending Up in Landfills



Electronic recycling solutions provider E-World has joined forces with directory operator Earth911 to assist people in discovering the nearest place for recycling their e-waste.

Following the alliance, E-World will make available Earth911’s directory to all leading electronic goods manufacturers, like Sony Electronics and Acer (News - Alert) America Corp, so they can paste a label on products displaying the location of recyclers.

The directory, the largest and most accurate source of local recycling information in North America, operates through Earth911.com.

The alliance solves a complex issue for manufacturers of electronics nationwide, many of whom are held accountable by state regulations to collect specified amounts of e-waste for recycling, as well as demonstrates that the e-waste is being handled responsibly.

More than anything else, the partnership reduces burden on manufacturers and allows them to focus on their core business.

Recycling and safe disposal messages for consumer products have traditionally been delivered almost exclusively by state and local governments, and often on a community level. This system has resulted in a patchwork of different recycling and safe disposal messages and the means by which they are communicated to consumers.

"When it comes to protecting our environment one of the most important things we can do is empower consumers to maximize their own recycling efforts," said E-World Online president Cindy Erie.


Narayan Bhat is a contributing editor for TMCnet. To read more of Narayan’s articles, please visit his columnist page.

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