The new videocast of a Greenfield Partnership Program from NewMarket Technology, a global small business incubator, has been featured on MSNBC.
The Greenfield Partnership Program is aimed at small and medium businesses (SMBs) to address their economic resource inequities in domestic and global markets.
The Greenfield approach is aimed at positive expansion and growth impact for Greenfield partners in addition to effecting long range changes for the SMB sector.
Greenfield partners benefit by combining forces while raising funds, participating in cooperative sales and marketing campaigns, as well as sharing back office resources.
There are several Greenfield partner success stories. For instance, South American Telecommunications Equipment China Crescent announced a third shipment of telecom equipment to a Greenfield partner in South America.
NewMarket Greenfield partners in South America and China coordinated resources following a Shanghai conference last year to sign a telecom contract to generate $1.2 million in revenue over a 12 month contract period.
China Crescent entered into an agreement with an undisclosed Japanese firm to develop and provide 10,000 custom Wireless-Fidelity (Wi-Fi) devices. The Japanese firm placed a $1.6 million purchase order for 100 sets of the device in order to conduct a pilot test.
Another partner, NuMobile has been selected by China Crescent to provide a proprietary software component for the special purpose Wi-Fi communication device. The Japanese customer will purchase 10,000 of the custom Wi-Fi devices for $160 million over the next three years, company officials said.
NewMarket Greenfield Partnership Program was launched last year to facilitate the start-up and early stage development of high-growth potential businesses.
The Greenfield Program concentrates on early stage, rapid growth opportunities in the world's emerging markets, with program participants in China, Southeast Asia, South and Central America and East Africa, in addition to a handful of program participants in North America, according to company sources.
Last month, NewMarket Technology (News
- Alert) announced the release of a Greenfield Partnership Program videocast.
Rajani Baburajan is a contributing editor for TMCnet. To read more of Rajani's articles, please visit her columnist page.Edited by
Janice McDuffee