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January 31, 2011

Call2Recycle Elects John Bradford To RBRC Board Of Directors



Call2Recycle, North America's solitary non-profit rechargeable battery and cell phone collection undertaking, has announced that John Bradford, chief innovations officer for Interface Americas Division of Interface Inc., has been elected to the RBRC (News - Alert) Board of Directors. The RBRC Board is in charge of Call2Recycle operations.

In a release, Bradford said that “With the leadership of the RBRC Board, Call2Recycle has established a footprint of influence and generated strong battery recycling results. I look forward to working with the organization to further its position of leadership in unifying industries to create responsible end-of-life solutions for the products they make.”

In a release, Carl Smith, President and CEO of Call2Recycle, said that “Call2Recycle's position in the marketplace is evolving rapidly as legislation is introduced to meet new demands surrounding battery recycling. John will provide our Board of Directors with proven insight from a broader sustainability spectrum that will help us to plan for the future as we raise our role in the environmental arena.”

Since its inception in 1994, Call2Recycle has collected in excess of 60 million pounds of rechargeable batteries from local landfills. Call2Recycle accomplishes its task of collecting batteries and cell phones through its widely established network consisting of 30,000 recycling drop-off locations including retailers, communities, businesses and public agencies all across North America. By recycling rechargeable batteries containing potentially harmful metals and reclaiming them for making new raw materials, Call2Recycle acts as the most vigorous enterprise promoting eco-friendly retrieval and recycling of rechargeable batteries and cell phones thus aiding in the promotion of green business practices and environmental sustainability. 

Calvin Azuri is a contributing editor for TMCnet. To read more of Calvin’s articles, please visit his columnist page.

Edited by Jennifer Russell

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