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TMCNet:  Ubiquiti Networks Expands Executive Team With Appointment of Its First Chief Marketing Officer

[February 22, 2013]

Ubiquiti Networks Expands Executive Team With Appointment of Its First Chief Marketing Officer

SAN JOSE, CA, Feb 22, 2013 (MARKETWIRE via COMTEX) -- Ubiquiti Networks, Inc. (NASDAQ: UBNT), a next-generation communications technology company, today announced that it has hired David Hsieh to become its chief marketing officer. Hsieh will be responsible for leading Ubiquiti's corporate marketing strategy and managing corporate communications.

"Ubiquiti is committed to generating greater awareness around our brand, and David's established technology background and startup-like mindset makes him a perfect fit for our company culture," said Robert J. Pera, CEO at Ubiquiti Networks. "Investing in our reputation and developing new markets is key to solidifying our technology leadership and marketplace disruption in the communications technology industry." Hsieh brings 25 years of tech industry marketing experience to Ubiquiti, most recently serving as vice president of marketing for video and emerging technologies at Cisco. In that role he was responsible for marketing Cisco's video portfolio to enterprises, service providers and growing emerging technology businesses across multiple market segments, including Cisco TelePresence. Prior to Cisco, he was the senior marketing officer for three publicly traded companies -- Evolve Software, LBMS, Inc. and WebEx -- and a senior executive at Sybase, FaceTime Communications and Marrakech.

"Ubiquiti's innovative technology, disruptive business model and enthusiastic community of users is a compelling combination for any marketer," said David Hsieh, chief marketing officer at Ubiquiti. "I look forward to leveraging Ubiquiti's unique story to expand the company's brand presence and help Ubiquiti empower the under-networked globally." About Ubiquiti Networks Ubiquiti Networks (NASDAQ: UBNT) is closing the digital divide by building network communication platforms for everyone, everywhere. With over 10 million devices deployed in more than 180 countries, Ubiquiti is transforming under-networked businesses and communities. Our leading edge platforms airMAX(TM), UniFi(TM), airFiber(TM), airVision(TM), mFi(TM) and EdgeMAX(TM) combine innovative technology, disruptive price performance and the support of a global user community to eliminate barriers to connectivity. For more information, join our community at http://www.ubnt.com.

Safe Harbor for Forward Looking Statements Certain statements in this press release are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Statements other than statements of historical fact including words such as "look", "anticipate", "believe", "estimate", "expect", "consider" and "plan" and statements in the future tense are forward looking statements. The statements in this press release that could be deemed forward-looking statements include statements regarding release of new products and expected performance, price-performance disruptiveness, growth prospects, market positioning, short and long-term opportunities, and any statements or assumptions underlying any of the foregoing. Given these uncertainties, you should not place undue reliance on these forward-looking statements. Also, forward-looking statements represent our management's beliefs and assumptions only as of the date made. Ubiquiti Networks undertakes no obligation to update information contained in this press release. You should review our SEC filings carefully and with the understanding that our actual future results may be materially different from what we expect.

Contact: Ben Moore Vice President, Business Development Ubiquiti Networks, Inc.

(408) 385-1103 SOURCE: Ubiquiti Networks

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